“Influencers are often actors, musicians, comedians and people in the arts,” the London-based creator told PA. I work many hours creating comedy content, and because of this I have been able to launch my career as a comedian, securing gigs, press and an income. The thought of this disappearing feels deeply unfair.” - The Independent

“The video quickly caught the attention of TikTok users, gaining 14 million views and almost 800,000 likes since being posted—with the video's success leading to Moody grasping the attention of beauty brands as she becomes an overnight beauty influencer.”

After being requested twice to appear in articles produced by a well-known tabloid newspaper, Helena instead produced a video denying consent for her content to be used by said publication. The political landscape at the time showed racist riots emerging across the country with headlines produced by that tabloid speculated to have contributed.

Helena’s video was reposted by the MP, Zarah Sultana, as a direct demonstration of both individual and collective action.